admin Ensuring the sanctity of data in the modern-day tech world is a sacrosanct principle. Data protection and information security are undoubtedly the most challenging and crucial aspects of the tech industry today. Firms build and sustain their competitive advantage in the market by virtue of their datasets. In the present scenario, it has become almost inevitable for enterprises to invest in a reliable data security system. However, most data security solutions are too expensive for small and medium enterprises. Synersoft Technologies Private Limited bridges this critical gap by offering lucrative and effective data security solutions for MSMEs.
Synersoft Technologies is a portfolio company of CIIE at the Indian Institute of Management Ahmedabad. The firm is committed to providing affordable and simple solutions to SMEs to achieve Business Continuity and Competitiveness by Data Preservation, Software License Cost Minimization, Information Security, Employee Productivity Monitoring, and Anti-Fraud Systems. It specializes in the making of a technology branded as BLACKbox. It is an indigenous technology ideated and developed by an Indian brand under the ‘Make in India’ initiative. The BLACKbox tech is designed to help business enterprises achieve Business Continuity while also avoiding competitive vulnerability by preventing Loss, Leakage, and Theft of the data. Synersoft’s contribution has been recognized with several prestigious awards and recognitions by both the Government as well as private institutions.
The Man behind the Venture
Synersoft Technologies Pvt. Ltd is led on its path of greatness under the brilliant expertise of its Co-founder & CEO, Mr. Vishal Shah. Apart from being renowned as a seasoned technology stalwart, Vishal is an inventor of specific patented technologies, a writer, a serial entrepreneur, and an investor. Revered as the ‘Go to Guy’ for MSMEs, Vishal established Synersoft Technologies in 2008 with a vision of championing the needs of Indian SMEs. Under his auspices, the company has been successful in commercializing BLACKbox from an idea to a brand. BLACKbox is now a branded B2B SME-focused Hardware+Software+Cloud product. Vishal heads specific technology commercialization projects at Synersoft which help Indian SMEs to tackle the challenges arising from the adoption of Information Technology.
Securing a Competitive Advantage
Synersoft Technologies secures a competitive edge in the market by excelling at designing, developing, selling, implementing, and supporting products that are Simple, Effective, Affordable, Dependable, and Scalable. BLACKbox is the only brand that has incorporated design thinking with a Data Owner’s perspective.
We disrupt the market by our innovative instinct and bring immense value to our customers – Vishal Shah
Popularly known as IT in a box, BLACKbox is a single-hardware system that is reputed for offering the same versatility of services as a multi-hardware/software system. As a lucrative, efficacious, simple, and fit-to-purpose AI-enabled product, BLACKbox is a popular brand among industries and businesses in India.
BLACKbox Tech
The BLACKbox brand was conceptualized to help Indian enterprises to standardize their IT setup. Since BLACKbox is equipped with protection protocols against accidental or intentional deletion of data, a ransomware recovery solution, and an off-premise disaster response facility, the invincibility of the product is further guaranteed. Additionally, it serves as an efficacious tool to prevent data theft through USB ports, email attachments, and internet cloud storage drives. BLACKbox runs many proprietary features like Autocratic Centralization, Vault-Workspace, Happy Hours, Screen-Captures, On-the-Fly-VPN, Email Shadowing, BCC-Intercept, and USB Usage Reporting. Unlike other solutions in the market, it also has the distinction of covering all possible devices like laptops, desktops, mobiles, and tablets.
Evolutionary Growth
The brand has secured a coveted niche in the market owing to its ingenious abilities in the field of novelty and innovation. By leveraging the creative potentials of a disruptive design thinking approach, the team at Synersoft ensures the delivery of the very best to the clients. This process of disruptive design thinking leads them to the ideation of disruptive solutions.
We, at Synersoft, believe that our distinctive quality is about challenging the traditional thought leadership and putting forth our disruptive thought leadership – Vishal Shah
By pioneering the pathway for a canonical leadership shift, the firm is constantly redefining progress and growth. It is exploiting the potentialities hidden within the domains of disruptive thought leadership to find new solutions to age-old issues. This approach has enabled the team to create solutions for MSMEs on a budget. By challenging the traditional thought leadership about the requirement of expensive and complex multi-systems protocol to achieve data security, Synersoft designed and commercialized a single, self-service, high performance, and low maintenance product for MSMEs. This innovation encouraged cost savings by 65% for MSMEs as well as the elimination of the requirement of IT resources to manage the product.
The Pandemic Effect
The need for data security became even more pronounced with the outbreak of the pandemic when Business Enterprises had to share their confidential data assets to employees on their personal devices over the internet while working from home. Consequently, the demand for data security and leak/theft prevention systems witnessed an unprecedented rise. Competitive vulnerability and business continuity became the pressure points for most ventures with the institution of WFH protocols. BLACKbox emerged as one of the most suitable products available at the disposal of such ventures. It made WFH instantaneous over the VPN and secured their data from loss, leakage, and theft. Synersoft witnessed an unparalleled rise in the demand for their product, which continues to further proliferate.
Roadmap to Success
The team at Synersoft Technologies expects BLACKbox to become synonymous with Data Loss, Leakage, and Theft solutions and effectively penetrate every corner of the global industry that has the presence of SMEs. With the shift in work culture towards WFH patterns due to the pandemic, the firm is set to record tremendous growth in the upcoming years. Currently, the team is in the process of developing a global distributor-dealer network to outreach the maximum number of MSMEs. It is simultaneously planning to make this product more cost-effectively over OPEX compared to the current business model of CAPEX offering.
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