admin The rising demand for adequate food safety protocols has propelled various global agencies to institute several regulatory statutes. Such statutory norms help safeguard the health and welfare of the people by monitoring the food quality standards at the global, national, and regional levels. However, over time the palpable need to follow the supply chain in real-time was also recognized. This is where the Israel-based brand AKOLogic found its niche in the international market.
The AKOLogic SAAS system is cloud-based and uses Microsoft Azure to process and relay data. The brand has soared to new heights of success and received global recognition because of its ability to process raw data about growing and environmental conditions of specific geographic locations while simultaneously taking into account cultural issues and analyzing the way people in specific areas work.
Encountering the Visionary Leader
As a serial entrepreneur, Mr. Ron Shani has founded a number of ventures in the agricultural sector. Mr. Shani was born in a small Kibbutz in Northern Israel, and was part of an elite unit in the Israeli army. After acquiring a degree in Engineering, Management, and Marketing in 1994 from the University of Management in Tel Aviv, he built an illustrious career by working in several notable software firms. Mr. Shani earned the accolade of becoming the youngest Marketing VP in a publicly traded Israeli company. After 17 years of leading one of Israel’s top software companies, Shani decided to move into private business in 2007. This is when he laid the foundations of Watersheer – as a successful startup that created mobile water purification systems.
Through his illustrious career in the top software companies of the country, Mr. Shani has attained a nuanced understanding of Agricultural IoT and the core tenets of organically growing a software business. In 2010 he had the opportunity to buy the agricultural software house AKOL and consequently turned it into a profitable venture within merely a year’s time. He has helmed the reigns of the enterprise as its CEO since 2015, leading the brand into new arenas of success. In 2019, Mr. Shani founded AKOLogic, a food safety control & management platform with the “from farm to fork” motto- as a state-of-the-art crop intelligence solution provider that transmits data directly to customers. Through this platform, Mr. Shani has successfully implemented the first agricultural cloud solution in the world. He has made the AKOL brand synonymous with data-driven agricultural practices.
Standard of global agricultural database and access to precision data can make all the difference in the world for Consumer and farmer that trying to export his or her produce – Ron Shani
Creating a Niche Brand
Mr. Shani was led on his endeavor to create this outstanding brand by the belief that the benefits of big data are not limited to the world of Banking, military, or government services, rather one can harness its potential to revolutionize the agricultural market. “Our platform lets from one hand to monitor food health and from other hands, it lets users see exactly what to do to take care of crops, when to do it, and how much of it to do, in order to get the best results from their fields”, Mr. Shani asserts. By transforming his visionary thinking into a now renowned global trailblazer, he has created a legacy of relentless growth.
Mr. Shani encapsulates his journey towards excellence as, “In AKOL I found a great deal of unique agricultural knowledge that had, up until that point been stored in a very old system. I looked for a platform that could bring this knowledge to the world. My natural choice was Microsoft. They had recently launched the AZURE platform and were looking for new content. Over a number of years we sat and wrote the AKOLogic leading global system from scratch.”
Ingenious of the Model
AKOLogic converts agricultural information from anywhere in the world in any language and in any parameter to agricultural information according to an international standard. Allows communication with any agricultural regulation interface has made it possible for each individual farmer to connect to the internet from any location, at any time, and access a global system to optimally manage his or her agricultural business. The intuitive character of the smart system is able to detect the professional profile of the farmer and will consequently transmit real-time data in the native language of the farmer. The ingenious system designed by Mr. Shani uses the geographical location of the farmer and details of the crops he is growing to effectively predict a myriad range of factors including regional weather forecasts, local pest and pesticide recommendations, authorized pesticide compounds, etc.
In the new world, agricultural information will be available and accessible to everyone, the final consumer will buy products according to the farmer’s sustainability score, only a farmer who contributes to the world will survive – Ron Shani
Compliance Certification Made Easy
The AKOLogic database allows farmers to adhere to and comply with international norms and standards, like the GAP (Good Agricultural Practices) system instituted by the EU. Mr. Shani asserts, “In order to comply with GAP’s stringent requirements, an ‘ID card’ of sorts must be constructed for each crop that includes its entire history to date. The best way to achieve this is to use computerized information systems that enable not only control of all the processes, but also enable full and accurate documentation of all the growing, packaging and delivery stages.”
Benefits of the AKOLogic Brand:
- The integrated food chain ERP simply manages agribusiness needs and cuts cost through QA and nutrition management, growth and disease prediction monitoring, expense tracking, revenue, inventory management, etc. in accordance with international sustainability.
- Clients receive a full food supply management toolset to help cooperative management including one platform for all knowledge levels and languages, crops picking / purchase planning intelligence, clear financial transactions, etc.
- Safety compliance and risk management via a standardized module is guaranteed through auto-standard and update alerts, push notifications on grower’s standardization status, risk surveys, etc.
- GIS data management provides for geographic data gathering, cross-referencing crop growth data for government usage, and query generation.
- The system has the ability to collect information from different systems using a smart API (interface), and share information with enterprise systems
A Brand for All
The AKOLogic services are reasonably price, ease of use is in-built into the interface, as Mr. Shani proposes, “We make the system as simple as possible, with the interface on smartphones, making it easy for farmers in the field to access information. It’s like a navigation system for farmers, with the system keeping track of all the details farmers needed to succeed.” Through such endeavors, the AKOLogic brand has become one that can be implemented by all small farmers. Leading food chains in the world are already working with the brand, through the AKOLogic platform they are implementing for the first time a uniform standard that allows to monitor the quality and health of growing fruits and vegetables. The system displays a sustainability score for each farmer and the consumer can see by scanning the QR code found on the package
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