In just three years span, Nykaa, a beauty brand, has emerged as the largest beauty destination in Asia with half a million happy customers depending on us not just for their favorite brands but also for advice, updates, expert tips and videos on how to look and feel gorgeous always! With almost 850+ curated, well priced and 100% genuine brands and 1 lakh products, Nykaa prides itself for offering a comprehensive selection of makeup, skincare, hair care, fragrances, bath and body, luxury and wellness products for women and men as well. Today,Nykaa ships across the length and breadth of the country to almost every zip code using the services of leading and reliable courier companies.
Derived from the Sanskrit word “Nayaka” that means actress or one in the spotlight. Nykaa.com is all about celebrating women, celebrating the star in you. As a beauty buddy, Nykaa make your life a whole lot simpler by not only providing you with expert advice and guidance but also by shipping products right to your doorstep. Nykaa has an ever growing Expert Portal section with 25 leading makeup stylists, skin, hair, personal care and wellness experts to answer any questions or concerns you may have related to beauty, health, nutrition and personal care, a Virtual Makeover tool to ‘try’ and share different makeup looks and a beauty helpline. These services make Nykaa truly passionate about catering to your every beauty and wellness need.
Product description
Matte, Matter, Mattest!Nykaa’s Ultra Matte Lipstick, a super matte lipstick that adorns your lips with a veil of full-bodied, opaque color for a modern matte finish. The exquisitely blended formula of this lipstick strikes a perfect harmony between intense color and extreme matte finish. It’s super-smooth Jojoba Oil fortified formula glides on your lips effortlessly and keeps them nourished all day long. It doesn’t get better and matter than this!
Extreme Matte Finish
Full-bodied Pigment
Long-wearing and weightless formula
Nykaa Ultra Matte Lipstick – Marilyn
Born to be a star, Marilyn Monroe defined the word ‘bombshell’. Her signature blonde larger-than-life curls and her iconic red lipstick took the beauty world by a storm. Loved by the camera and adorned by the people, this woman created a mark in Hollywood history with her playful personality and bold style. Take cues from legendary Hollywood glamazon and swipe this relentless red on your lips!
Recently, Nykaa has launched their new range of lipsticks which named Ultra Matte Lipsticks. According to the brand, these are the liquid lipstick’s formula in bullet form. All the shades are richly pigmented and smooth to apply on lips. Waterproof and transfer proof and stays long hours without fading. There are 10 shades in this range.
Falguni Nayar, CEO of Nykaa was the former managing Director Of Kotak Mahindra Capital Company, India’s leading investment bank. Falguni has earned many accolades throughout her career involving the FICCI Ladies Organization (FLO) award for the top woman achiever in the field of banking and the Business Today award recognizing her as one of the top 25 women in business.
She was a Founding Member of the Asia Society in India. She is on several boards, involving the Aviva Insurance Board, Dabur India and also serves as an Independent Member on the Tata Motors Board. On top of that, being a successful career woman and homemaker, Falguni is a source of inspiration to every member of her young and ever growing team. Her attention to detail, involvement in every aspect of the firm and passion for the business are qualities that make her a great leader. She believes “retail is all about detail” and is often heard propagating the same. Assisting Falguni is a driven team of enthusiastic professionals drawn from myriad fields, all united in their common goal of changing the face of beauty in India. Through exclusive launches, product innovation, sharp communication and appealing design elements, the Nykaa Team aspires to reach new echelons in terms of their vision. The team has grown exponentially, with four offices (at last count). At the heart of Nykaa’s growth are its people, young men and women committed to bringing the magic and delight of beauty to your doorstep.
A graduate of IIM, Ahmedabad, FalguniNayar spent 19 years as an investment banker and broker with the Kotak Mahindra Group. After an eight year stint with the group’s international operations in the US and UK, Falguni headed the group’s Institutional Equities division. In 2005, she took over as Managing Director of the investment banking business where she successfully spearheaded the firm to be India’s leading IPO banker and was instrumental in closing a number of successful M&As.
A consumer looking for proper advice while selecting beauty products. They want to know what’s right for their skin. Multi-brand retailers like CVS & pharmacies do not provide that, while individual brand stores give advice but it is often biased.“I saw the need for a multi-brand retail format that gives unbiased advice to consumers, being able to guide them on the right products for their beauty and health concerns,” Falguni evinced.
Nykaa.com is an e-commerce store that is focused on beauty and wellness products. The Mumbai-based venture has an expansive catalog for customers to select from a wide range of products to suit each and every concern.