admin LaShawn Jimenez, Vice President and Trust Advisor at Comerica Bank, is a quintessential embodiment of determination, confidence, and grace. Her role extends beyond traditional banking, as she serves as a co-chair of Comerica’s African American Business Resource Group. Her dedication to her clients and her unwavering commitment to creating a positive impact mark her as a leader of extraordinary calibre. Jimenez’s radiant spirit and infectious positivity make her an inspirational figure, which has earned her a place among the Top 10 Charismatic Black Leaders to Watch in 2023.
Jimenez’s Mantra
Jimenez operates with a clear mantra: to live each day with purpose and authenticity. Her philosophy is rooted in embracing one’s unique self and striving for excellence while making a meaningful difference in the world. She reflects on her approach with the words, “Live each day, knowing that God created one Me to make a difference and be fabulous! Don’t forget where I came from, nor be ashamed of what I look like or who I am, and NEVER be apologetic for my footsteps to elevation while making a difference headed toward my success!”
At Comerica Bank, Jimenez’s extensive expertise in wealth management is pivotal. She manages relationships with high-net-worth clients, overseeing their financial strategies with precision and care. Her commitment extends beyond professional duties into her voluntary engagements, including her work with Tutor-Mate, My Brother’s Keeper, and The Tarence Wheeler Foundation. The latter’s motto, “alleviate all non-academic barriers because powerless kids need powerful friends,” resonates deeply with Jimenez, who also mentors young children in the metropolitan Detroit area through various educational and community-focused initiatives.
Jimenez’s role as chair of the Michigan African American Business Resource Group involves advancing business development, strengthening community ties, and fostering career growth for African American professionals. Her influence also extends to leading the bank’s women’s business resource group, where she advocates for gender diversity and support within the banking industry.
Collaboration and Networking
“Live each day knowing that God created one me to make a difference and be great! Don’t forget where I came from, nor be ashamed of what I look like or who I am and NEVER be apologetic of my steps to elevation to make a difference while headed to my success!”
– LaShawn Jimenez, VP
In an exclusive spotlight, Jimenez shares the foundational elements of her success. She highlights the significance of collaboration and the power of professional networks, offering valuable insights into the traits that distinguish her as a leader. Her dedication to living a purpose-driven life underscores her belief that success is not merely an endpoint but a journey of continuous improvement and positive influence.
Jimenez’s choice to join Comerica Bank was guided by its century-old legacy and relationship-based ethos. She values the bank’s commitment to excellent service and its alignment with her own professional values. “Comerica Banks is a relationship bank,” she notes, emphasising the institution’s dedication to personalised financial solutions and its focus on empowering clients to achieve their financial aspirations.
Pushing Through the Hurdles
Challenges, according to Jimenez, are not obstacles but opportunities for growth. Her journey as Vice President has been marked by overcoming difficulties, which have only strengthened her resilience and confidence. She views each challenge as a chance to uncover and harness one’s inner strength, reflecting her belief in the transformative power of facing adversity.
Comerica Bank’s core values, which include “One Comerica,” “The Bigger Possible,” “A Force for Good,” “Trust,” “Act,” and “Own,” form the foundation of its culture. These principles guide the bank’s approach to client relationships and corporate responsibility, aligning with Jimenez’s own ethical standards. The recognition Comerica has received from Newsweek as one of “America’s Most Responsible Companies” and “America’s Greatest Workplaces for Diversity” underscores its commitment to these values.
Integrity and Respect Being the Core Values
Jimenez’s approach to ethical leadership is grounded in integrity and respect. She advises, “I stay honest and truthful, remember I am human, and if I make a mistake, own it, most of all, never do anything through arrogance for personal gain.” Her adherence to the golden rule—treating others as one wishes to be treated—reflects her belief in the profound impact of kindness and empathy in leadership.
The feedback from Jimenez’s clients is a testament to her exceptional service and personal touch. Her clients commend her for her authenticity, optimism, and dedication, viewing her as a trusted advisor who goes beyond mere transactions to build genuine relationships.
A Budding Leader
As a mentor, Jimenez is passionate about shaping the future of leadership. She embodies Steve Jobs’ sentiment that “your time is limited, so don’t waste it living someone else’s life.” She encourages aspiring leaders to remain true to their beliefs, practice empathy, and continuously seek personal and professional growth. Her guidance emphasises the importance of selflessness and the power of supporting and uplifting others.
In her role at Comerica Bank, Jimenez is integral to providing outstanding trust services and expanding the Wealth Management and Trust division. She is responsible for managing clients with a net worth of $1 million or more, ensuring their financial goals are met with the highest level of expertise and personal attention. Her leadership extends to her role as Chair of the African American Business Resource Group, where she focuses on enhancing Comerica’s presence in the African American community and fostering leadership development.
Leading the Team with Grace
“Every business can succeed if you are willing to let go of the things that don’t matter and focus on that which will make your business grow.”
– LaShawn Jimenez, VP
Jimenez’s approach to motivating her team is rooted in fostering a shared vision and demonstrating commitment. She encourages teamwork, maintains a positive outlook, and leads by example. Her emphasis on listening to her team members and recognising their individuality helps keep the team focused and engaged.
Looking ahead, Jimenez is optimistic about Comerica Bank’s future, particularly regarding the CEO’s initiatives in diversity, equity, and inclusion. She believes that staying true to the bank’s relationship-focused ethos and prioritising customer needs will continue to drive success.
Perfecting the Work-Life Balance
Finding balance between her demanding career and personal life is essential for Jimenez. She utilises daily rituals to unwind and embraces relaxation, guided by her faith and the wisdom of Proverbs 3:6. Her faith remains a cornerstone of her resilience and success, helping her stay focused and rejuvenated.
Jimenez concludes with advice inspired by Harriet Tubman’s words: “Every great dream begins with a dreamer. Always remember, you have within you the strength, the patience, and the passion for reaching for the stars to change the world.” She encourages future leaders to remain true to their purpose, stay committed, and be prepared for continual learning and growth. Her wisdom underscores the importance of authenticity, selflessness, and the relentless pursuit of one’s dreams.
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