admin Apps have changed the way one thinks about business growth and development. With the advent of apps, each business vertical has undergone changes. The real estate sector is no different. In 2022, growth in the sector is projected to be marked by how creatively firms can use apps to build their business and market share. Incorporating CRM, marketing and pipeline tracking apps into the business model has been essential for such firms.
Some of the apps that ware slated to augment real estate businesses in 2022 are listed below:
- Zillow Premier Agent
One of the foremost apps that can help make a sizable difference in the way realtors hope to expand and grow their businesses can be the Zillow Premier Agent app. The top-of-the-line features of this app make great valued add-ons for real estate agents. The comprehensive CRM of the platform allows realtors to import leads from various other sources like Gmail, Realtot.com, and others. The app comes with niche categories and benefits like a My Agent facility, task and reminder settings, text messing, email facility, and most importantly, lead sorting and arrangement.
- Right Inbox
Another app that has earned the approval of realtors is the Right Inbox app. Timely and to-the-point conversations can make or break a realty deal. To this end, using an app like Right Inbox can prove to be fruitful. Crafted with the objective of maximizing a realtor’s email outreach program, this app helps them curate emails that are focused and help streamline communication and exchange with clients. With this app, real estate agents have the luxury to schedule messages and send them at certain given times. Similarly, they can set reminders on the app to follow-up with some clients after the initial conversation has taken place. This platform also comes with features like email tracking to see if clients have read or opened sent mails, multiple one-click email templates to augment sales, GIFs for emails, etc.
- MagicPlan
When investing in a new home or office space, buyers will invariably want to visit the site and visualize how it would look if they opted for it. However, in 2022, with the Covid-19 pandemic still wreaking havoc across the world, multiple onsite visits may be a hassle. To solve this issue, realtors can opt for MagicPlan- an app that allows buyers to see floor plans, review renovation pricings, 3D tours, etc. The intuitive and technically adept features of the app allow for the scanning of a room to curate instant floor plans for the buyer.
- PropertyBase
Customer management in the real estate sector is undoubtedly one of the most essential parts of growing one’s business. Without a roster of satisfied clients, businesses within the sector cannot hope to prosper and grow. To this end, realtors can use PropertyBase, an app that’s designed to optimize the customer management strategies of the firm in 2022. With the pandemic restrictions in place, face-to-face interactions have been minimized. In this situation an effective CRM strategy remains of paramount value. PropertyBase is built on the Salesforce platform and integrates IDX lead generation websites with MLS to provide a holistic service performance. This provides realtors a complete window into lead generation. They no longer have to man different sites to get leads. This one-stop platform can help make them with pipeline tracking without wasting precious time.
- Contactually
An app that’s revolutionized the way real estate agents function is Contactually. In 2022, the importance of this app to foster business growth in the sector will be unparalleled. Centralizing contacts is one of the most essential offerings of the app. For any effective real estate firm, having information about their contacts in one single space is of paramount value. A streamlined contacts platform is important so that real estate agents can focus on listings and tracking rather than worrying about a missing contact at crunch times. By automating contact management with this astute platform they get to enjoy not just contact management benefits but also interaction tracking, client and property matching, and campaign management features.
Given the growth of the digital space, adapting one’s business model to the changing market landscape becomes mandatory. The real estate sector has also acknowledged the importance of embracing this wave by incorporating some formidable app-based features and offerings into their operative systems. The apps listed above can prove to be the difference between a steadily growing real estate firm and one that is grappling to keep stagnation at bay. Thus, to excel in the market in 2022, realtors must incorporate these apps into their business models.
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