admin Sustainable travel has received unparalleled impetus in the concurrent period. Travelling responsibly and in environmentally-conscious ways has gained unmatched preeminence. In a recent study conducted by the Euromonitor International forum, various travel destinations around the world were ranked according to their travel sustainability indexes.
Sustainable Travel Destinations
The Euromonitor International Report created an index which ranked 99 countries and territories around the world, analyzing seven aspects of sustainable tourism, including environmental, social and economic sustainability, country risk as well as sustainable tourism demand, transport and lodging.Globally, Sweden has been ranked the most sustainable destination for travel, followed by Finland and Austria. Estonia and Norway were the last of the top five rankings. Conversely, Vietnam joined Morocco, Mauritius, India and Pakistan in the bottom five of the ranking. Vietnam lagged far behind all its Southeast Asian neighbors like Laos (51), Myanmar (59), Cambodia (74), Thailand (76) and Malaysia (85). Indonesia took up the 92nd spot, followed by Singapore and the Philippines. Euromonitor released a statement asserting, “Sustainable travel has raced to the top of the tourism agenda in recent years. However, only 55 percent of travel businesses implemented some form of sustainability strategy.”
Rationale Favoring Sustainable Travel
The study forwarded several other notable conclusions that have become relevant in the current period of uncertainty. The research firm predicted there would be growing awareness among consumers, businesses and governments to prioritize the planet alongside people and profit when global tourism begins again following travel restrictions prevailing around the world. The importance and vitality of sustainable travel cannot be overemphasized in the vulnerable times of our existence. Researchers have long tried to educate travellers on the need to travel consciously and to plan trips to the more environmentally responsible destinations. The study suggests that this awareness has finally penetrated into the various ranks of the masses as they are now selecting more sustainable packages and programmes of travel. In the wake of the climate crisis and the global pandemic, once travel restrictions are lifted, sustainable travel will dominate the tourism sector.
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