Eazy Financial Services, renowned for its EazyPay platform specialising in Point-of-Sale (POS) and online payment gateway acquiring services, has joined forces with Visa, a global digital payments leader. This strategic partnership introduces the Visa Direct Account Funding Transaction (AFT) solution to Bahrain, marking a significant breakthrough in the nation’s financial landscape. The collaboration aims to empower EazyPay’s customer base with seamless and secure fund transfers, both domestically and across the globe.
Transforming Financial Inclusion through Collaborative Innovation
Nayef Tawfeeq Al Alawi, Founder and CEO of Eazy Financial Services, expressed his enthusiasm for the partnership, emphasising its potential to redefine global financial inclusion. Al Alawi highlighted the collaboration as a unique opportunity to pioneer innovative payment solutions. With a firm belief in the transformative power of collaboration, he noted how it could be the cornerstone for a thriving financial landscape, fostering innovation, strengthening trust, and unlocking a wider range of opportunities for both institutions and individuals.
Unlocking a World of Possibilities for EazyPay Customers
The integration of Visa Direct capabilities into EazyPay’s services opens up a world of possibilities for customers. This innovative partnership allows users to fund their accounts domestically, supporting multiple currencies, through Visa’s extensive network of local banking partners. The collaboration promises unparalleled ease, speed, and security in international money transfers, aligning with EazyPay’s commitment to delivering cutting-edge payment solutions.
Malak Alsaffar, Visa’s Country Manager in Bahrain, emphasised Visa’s dedication to facilitating both domestic and international money movement. This collaboration signifies the inaugural implementation of a cross-border account funding solution for customers within Bahrain. Alsaffar highlighted the transformative impact of this digital payment technology, streamlining the transfer process from Visa AFT wallets, making it faster, simpler, and more secure than ever before.
The EazyPay-Visa partnership stands as a testament to their joint commitment to revolutionise the money movement landscape. As they spearhead innovative advancements, customers can expect a future where international fund transfers are synonymous with speed, simplicity, and security. This collaboration marks a crucial step towards reshaping the global financial landscape and fostering a new era of digital financial transactions.